We've partnered with popular darts superstar Stephen Bunting, to create his own show titled The Bunting Effect. We wanted to help Stephen capitalise on his growing audience by creating a home for original content that he can own and make the content that the fans are craving from him. We've covered darts tips, behind the scenes at big tournaments, guest interviews and fun challenge vs the public. The channel has already gained hundreds of thousands of followers and millions of views across all socials. We're excited to take this project to the next level with bigger videos, brand partnerships and live events, all on the horizon in the coming months.

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The Bunting Effect has given Stephen a powerful platform to show his personality beyond the oche, deepening his connection with fans and bringing them closer to the world of professional darts. By combining educational content with entertaining moments, we’ve built a channel that appeals to both passionate darts followers and newcomers discovering the sport. The enthusiastic response so far shows there’s huge potential to grow this project into one of the standout destinations for darts content online, and we’re committed to helping Stephen cement his place as a leading figure in sports media.